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Video Marketing In A Minute: Episode 7 – The LinkedIn Video Gold Rush

Video Marketing In A Minute: Episode 7 – The LinkedIn Video Gold Rush

  There's a video gold rush happening right now on LinkedIn. LinkedIn is giving enormous preference to native video posts, and especially if you're a B to B company, the time for a LinkedIn video is now. So let me give you three ways to profit from a gold rush. First, every thought or business [...]
6 Tools to Make Email Marketing Easy and Why You Should Use Them

6 Tools to Make Email Marketing Easy and Why You Should Use Them

You’re well aware of the power of email: connecting with your customers right where they’re hanging out—in their inbox! By 2020, more than 4 billion people will be using email worldwide, which means it’s more important than ever to have a smart email marketing strategy. If you’re not convinced that you should be turning your [...]
Is Email Marketing Still Valuable?

Is Email Marketing Still Valuable?

Before companies started experimenting with virtual reality marketing. Before having a Facebook page became an essential part of your marketing strategy. Before interactive webinars were even an option, email was the progressive new marketing technique that everyone wanted to implement. These days, email might seem like marketing’s dinosaur. With all these shiny new options to [...]
Five Reasons Why B2B Marketers Who Don’t Do Video Are Getting Left Farther And Farther Behind

Five Reasons Why B2B Marketers Who Don’t Do Video Are Getting Left Farther And Farther Behind

Back in 1939, Germany’s frighteningly effective use of propaganda prompted President Franklin Delano Roosevelt to create a group of “top men” to figure out how this type of communication worked – just in case the United States needed to use propaganda itself someday to justify “Why We Fight.” One of these top men was Harold [...]
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