Video Mini Course Archives

6 Tools to Make Email Marketing Easy and Why You Should Use Them

You’re well aware of the power of email: connecting with your customers right where they’re hanging out—in their inbox! By 2020, more than 4 billion people will be using email worldwide, which means it’s more important than ever to have a smart email marketing strategy. If you’re not convinced that you should be turning your [...]

Video Marketing In A Minute: Episode 1 – Why Use Video With Email

Epipheo

Presenting: Video Marketing In A Minute with Jeremy Pryor, CEO at Epipheo. This series is intended to inspire and educate you as navigate the challenging landscape of digital marketing.

Video Styles and What They Tell Your Customers

Epipheo

Choosing a video style is a lot like choosing an outfit for your workday. You wouldn’t go to an important client meeting in ripped jeans and a Game of Thrones t-shirt, right? Why not? Because it conveys the wrong message to your client. You want them to see you as a professional, as someone to [...]

Five Reasons Why B2B Marketers Who Don’t Do Video Are Getting Left Farther And Farther Behind

Epipheo

Back in 1939, Germany’s frighteningly effective use of propaganda prompted President Franklin Delano Roosevelt to create a group of “top men” to figure out how this type of communication worked – just in case the United States needed to use propaganda itself someday to justify “Why We Fight.” One of these top men was Harold [...]

The Different Types of Videos & Where To Use Them

Kole Riggs

Have you chosen the right type of video to get the results you’re looking for? If you’re coming up blank, this article will help you understand how different videos work. You’ll also learn how you can use those videos to create brand awareness, convince people to buy, and establish trust with thought leadership. But it’s [...]

Growing Your Business Using Motion Graphics

Epipheo

ABSTRACT AND CONCRETE Many companies have to market products that don’t physically exist. If your company primarily works with data, networking, security, or SaaS, it might not be possible to depict what you do in a realistic way. Not effectively, at least. A video of people typing at computers or tapping on phones won’t grab [...]

Driving Awareness Using A Video Mini Course

Epipheo

When it comes to driving awareness for your big idea, thought leadership or brand - there are a lot of different approaches you can take. The two biggest factors for success on thought leadership is awareness of the big idea and engagement with it - so you really have to choose your tactic wisely. What [...]

How To Use A Video Mini Course For Training

Epipheo

Training has always been a really important part of educating and teaching knowledge to others. As the world becomes even more digital this creates an incredible opportunity to leverage video in training. This could be product training, client/customer onboarding, thought leadership training or educating the next generation of activists around your world changing idea.Whatever the [...]

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