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Digital Tactics

Video Marketing in 2019: The Guide to Mastering It

Video Marketing in 2019: The Guide to Mastering It

What is Video Marketing Today? Video marketing used to be simple. It was called advertising, and it more or less began and ended with live action TV spots.  Sure, there was a wide range of videos being made for that purpose. The typical 30-second ad. Longer form infomercials. Spots dedicated to a specific products. More [...]
7 Explainer Video Production Companies To Check Out in 2019

7 Explainer Video Production Companies To Check Out in 2019

So you’ve decided you need an explainer video Or maybe you haven’t decided yet. Hopefully we can help with that. Explainer videos are great if you’ve got an awesome product that needs to be explained, an incredible service that might be difficult to understand, or a brand new company you want to tell the world [...]
Strategy for Your Small Business’s First Videos
Tags B2B

Strategy for Your Small Business’s First Videos

You've Probably Heard That Your Small Business Needs Video.  Maybe you’ve even seen the statistics. So, yeah, you’re looking to make video. Great! Except that leaves you with one big question. What video should you make? Videos, plural? Well, let’s step back. You don’t just go out and make decisions about other parts of your [...]
59 Video Marketing Statistics You Need To Know in 2019

59 Video Marketing Statistics You Need To Know in 2019

In order to stay fresh and relevant, it’s crucial for you to include video in your marketing strategy The numbers are clear: people would rather watch video than read about a company, brand, product, or service. Give your audience what they want and keep up with your competition at the same time! But of course, [...]
Beyond Boosted Posts: Create the Perfect Paid Social Campaign

Beyond Boosted Posts: Create the Perfect Paid Social Campaign

Social media platforms have changed the market landscape. All it takes now is for Kylie Jenner to criticize your latest redesign, and you too could lose $1.3 billion off your company’s market value! From Bebo to Vero, individual channels have come and gone, but one thing has remained consistent: social media adoption and usage levels [...]
7 Tools for Tracking the Success of Your Video Campaigns

7 Tools for Tracking the Success of Your Video Campaigns

More than 51% of marketing professionals around the globe believe that video is the content with the best ROI. If you’ve invested in an awesome video, you want to see this for yourself, right? So how do you measure the success of your video campaigns and make sure you’re getting the best possible ROI? You’ve [...]
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