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Animation

Introducing The Epipheo Book Trailer Contest

Introducing The Epipheo Book Trailer Contest

Epipheo Book Trailer Video Content: Epipheo is excited to announce our Book Trailer contest. Every month Epipheo will be giving away an animated book trailer video featuring books about to be published. At Epipheo we love making videos about epiphanies (epiphany + video = Epipheo). So as we see upcoming books about exciting ideas we [...]
Killer Emails That Increase Click Through Rates With Video

Killer Emails That Increase Click Through Rates With Video

Video content is hot. Across all industries, companies are working on new ways to stand out by incorporating videos into their marketing strategies across all platforms, even email. You might be thinking, “People still use email marketing?” The answer is over whelmingly yes. The platform with a reputation for being old school and outdated is [...]
7 Tools for Tracking the Success of Your Video Campaigns

7 Tools for Tracking the Success of Your Video Campaigns

More than 51% of marketing professionals around the globe believe that video is the content with the best ROI. If you’ve invested in an awesome video, you want to see this for yourself, right? So how do you measure the success of your video campaigns and make sure you’re getting the best possible ROI? You’ve [...]
Your Origin Story as a Brand Video

Your Origin Story as a Brand Video

https://epipheo-1.wistia.com/medias/8m565b0g34 Your Origin Story as a Brand Video Sometimes the best brand video you can make is simply your origin story When people come across your company they’re always going to wonder who you are and where you came from Back before things became bigger and more complex. Origin stories answer these questions and, at [...]
The Linkedin Video Gold Rush

The Linkedin Video Gold Rush

The LinkedIn Video Gold Rush There’s a video gold rush happening right now on LinkedIn LinkedIn is giving enormous preference to posts that are being uploaded as native video and especially any B2B brand watching this needs to dive in right now. Three ways to profit from the gold rush Every thought-leader or business leader [...]
Internal Video Content: Which Industries Need It Most?

Internal Video Content: Which Industries Need It Most?

We’ve said it before, and we’ll say it again: people love video. But you already knew that. Maybe you’ve been communicating with customers through video for years now. You know it’s more engaging than text, grabs attention better than static visuals, and generally makes people eager to see more from your business. So, why aren’t [...]
Amplify Existing Content With Video

Amplify Existing Content With Video

It’s easy to think of video as a whole new marketing channel. [Holding scissors to left, cutting invisible ribbon] But the most effective way to begin to integrate video into your marketing is to use it to amplify what is already working. [Hands scissors off] Do you have a blog post or white paper that [...]
Making A Viral Video

Making A Viral Video

When you reverse engineer top viral videos a predictable formula does emerge. Sometimes companies are looking to make that one viral video. While often other kinds of videos can be more strategic, there’s nothing like a viral video to drive awareness for a new breakthrough product. But isn’t the kinda spontaneous sharing that creates a [...]
Lead Generation Through a Video Mini-Course

Lead Generation Through a Video Mini-Course

Businesses often put guides, webinars and white papers behind a gate in order to gather email addresses. But there’s a new technique that has a number of surprising advantages called the video mini-course for lead generation. When using any tactic for lead gen there are several key metrics that matter like The conversion rate of [...]
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