Video Case Study
What is it?
You know that killer case study you have? The one that shines brighter than the brightest revenue projections? It has all the right stats. It overcomes all objections. It captures all your capabilities. Well, imagine if it could jump off the page and come to life. That’s a Video Case Study.
Who is it for?
Marketers who need the power of social proof. Buyers want to know that your thing actually works. But how can they trust that you’ll actually deliver? Answer: show them how you’ve done it before.
What Problem Does It Solve?
Everybody promises results. How does your audience know who’s legit and who’s not? Nothing speaks louder than, well, actual results. Show them a real-life example of what you’ve already done and watch the skepticism melt away.
It’s common to have prospects stall or fall out of your funnel midway through. One of the best ways to keep people engaged is to show them a picture of what’s on the other side of the challenge they’re facing: success.
In a case study, numbers, charts, and stats are often a necessary element. Video’s engagement factor keeps them from being a necessary evil.
We Practice What We Preach
At Epipheo, we use our own Video Case Studies to pull back the curtain and give people a closer look at what it’s like to work with us. We also use Video Case Studies to illustrate the kinds of results our clients have gotten with the videos we’ve produced.
These have been powerful tools in our sales process and have helped us provide clarity to prospective clients who are in the consideration phase as they look for the right video partner.
Below are a sample of some of the video case studies we produced.
Great teamwork, work hard to understand requirements and deliver on them, great communication and setting of expectations.
Deloitte Case Study
Hoover Institution Case Study
Exodus Cry Case Study
Lots Of Looks
One of the most important decisions to make when considering a live action project is the look you’re going for. Do you want something intense and emotive? Playful and bright? Highly polished? Run-and-gun? The possibilities are endless.
But not to worry. We’re here to help. If you already know what you want, we can move quickly to get production resources lined up. If you’re still wrestling with the decision, we can help you make the best choice based on your brand, story, objectives, and target audience. To see how we’ve done it before, check out our portfolio.
Some of the Details
Runtime sweet spot is usually 1 to 3 minutes. It should be determined by considering level of complexity, your content, and audience. We’ll help guide you to the right decisions.
Our standard timeline is 6–8 weeks for a single video, but we can scale to accommodate rush timelines and multi-video per month engagements. Please note that the timeline also depends on your team’s availability. Let us know when you need your videos, and we’ll figure out the best process for you.
The cost takes into account many factors including production value, rounds of revision, total amount of video needed, and your timeline. Download our pricing and process guide for more info.
Other Products You May Like
Really, I think you’re gonna like them
Storytelling Testimonial Video
We’ve all seen testimonial videos. The emphasis here is on the storytelling part. Even the most flattering endorsement can be made more compelling by being turned into a story.
A short, animated video that quickly unpacks an idea in a fun, charming, and disarming way, opening people’s minds to thinking about something in a new way.