Topics: 2D Video, Advertising, Animation, Marketing, White Board Video, Video, Video Distribution, B2B, Video Marketing In A Minute, B2C, NFP, 3D Video, Video Mini Course, Live Action Video, Lead Generation

VMIM: EPISODE 1 – WHY USE VIDEO WITH EMAIL

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Contrary to what you might have heard, e-mail marketing is not dead.

As long as people write, send, and read e-mail, e-mail will continue to be a powerful tool for marketers but it is true that people are tuning out e-mail now, more than ever.

Marketers need to find new and better ways to improve their e-mail marketing campaigns.

So let’s consider what happens when you combine e-mail with video.

Just putting the word video in the subject of an e-mail will double its open rate.

Within an e-mail, a video link is clicked three times more often than any other kind of link.

And when people watch a video, they’re 144% more likely to buy the product or service. That means if you’re looking for a way to improve your next e-mail campaign, try video.

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By: Epipheo

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