Whiteboard Animation
Whiteboard Animation: Bringing Ideas to Life
Simplify
Take your idea and boil it down as far as you can. Speak it plainly, and don’t fuss around too much with pretty visuals. Take out your phone and film yourself drawing your story, step by step. Do all this, and you’ll have yourself a whiteboard video. Or the beginnings of one.
Whiteboard animated videos are the go-to standard for illustrating lectures and talks, where arguments are built brick by brick and sentence by sentence. They excel at this because simple styles allow for the ultimate visual flexibility. You’re not beholden to a limited visual world, you are creating images on demand to support your ideas. If you need it, draw it. If it will work, draw it.
Speak it plainly, and don’t fuss around too much with pretty visuals.
The short answer
What is whiteboard animation, and what does it cost?
Whiteboard animation shows an illustrator’s hand drawing the story on a white background as the narrator speaks.
It is especially good at breaking complex or technical ideas into simple steps, which makes it popular for training and technical explainers.
At Epipheo, a whiteboard video typically costs $8,000–$25,000 and takes four to six weeks.
It is usually the most affordable custom style Epipheo offers.
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Whiteboard Animation for Every Story
Whiteboard animation is a simple yet powerful tool that can transform complex concepts into engaging, easy-to-understand visual stories. At Epipheo, we specialize in creating high-quality whiteboard animations that capture attention and communicate your message effectively.
Will it work for you?
A whiteboard animation video might be right for you if you don’t need beautiful imagery, and you want to take the most direct path to get your idea across.
Spell it out
Every classroom has a whiteboard at the front because it’s a universal truth that the best lessons are taught when words and images combine. A whiteboard video lets you build your message from scratch, right before your viewer’s eyes. The simplistic visual style has a universal appeal to anyone who has spent time in a classroom, and it puts your epiphany at the forefront of the video.
Whiteboard videos put your epiphany at the forefront.
The best whiteboard videos are marvels of visual planning, as every word and image builds outward to form a larger image and story that’s both engaging and enlightening. The best whiteboard videos also have a casual and conversational tone, welcoming the viewer into the world of your idea, message, cause, or product.
If you’ve ever told your story by drawing on a napkin or the back of an envelope, you get the idea of a whiteboard video. Consider it if you’re using facts and the relationships between ideas to make a persuasive case for yourself.
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Quick and Dirty
The name “whiteboard video” is misleading, but it’s the best name we have for a very flexible visual style. Many popular videos in this style feature live action footage of someone actually drawing and writing on a surface with marker. Still others fake the effect. Others are created entirely on the computer, and resemble 2D cartoon animation but with a looser, stripped-down visual style. This animation style is diverse – check out the numerous whiteboard video examples in our portfolio and across the web.
The common feature between all of these is that they’re hand-drawn with a low-effort look, even though the best videos are the result of painstaking planning and scripting. Whiteboard videos don’t care if they lose beauty contests, because they wouldn’t enter them in the first place. Every whiteboard video is made with the confidence that its content can stand alone without embellishment.
A whiteboard video might be right for you if you need a video quick, or you really want something that looks homemade (because sometimes the best things are homemade).
The simple, stripped-down style may look low-effort, but it’s the result of painstaking planning and scripting.
3 Advantages of Animated Whiteboard Videos
1. Clarity and Simplicity
One of the biggest advantages of whiteboard animation is its ability to simplify complex concepts. By breaking down big information into bite-sized visuals, it makes your message more accessible and easier to understand.
2. Engagement and Retention
Whiteboard animation captures and holds the viewer’s attention with its dynamic visuals and engaging storytelling. The hand-drawn style creates a sense of anticipation and curiosity, keeping viewers interested from start to finish.
3. Versatility
Whether you’re explaining a new product, sharing a company story, or delivering a training session, animated whiteboard videos can be the perfect style for the occasion.
A starting point for
your story
Whiteboard videos are excellent prototypes for stories that might benefit from more visual flair down the line. They’re also good for videos that support a flagship piece, complementing it by elaborating more on concepts that wouldn’t necessarily be helped by higher production values.
You could also make several whiteboard videos with a cohesive style to create a campaign that explains every part of your message or appeals to different audiences or use cases. Whiteboard video companies or services will help you flesh out your campaign idea.
A whiteboard video might be right for you if you’re just getting started with video marketing and you want to try something inexpensive before investing in a video with a more involved style.
Ready to graduate? It might be time to take your whiteboard video marketing idea and turn it into a 2D animated video.
How Whiteboard Animation Works
1. Script Development & Storyboarding
We’ll create a script outlining the key points you want to communicate and craft a narrative that will engage your audience. During storyboarding, we create a visual plan of the animation, detailing what will be drawn on the screen at each stage of the story.
2. Animation and Voiceover
With the storyboard in place, the animation process begins. Skilled whiteboard animators bring the story to life by drawing the visuals and syncing them with a voiceover that narrates the script. The combination of visual and auditory elements enhances the overall impact of the animation, making it more engaging and memorable.
Why Epipheo for Whiteboard Animation?
1. Expertise and Experience
We have years of experience in creating high-quality whiteboard animations for a diverse range of clients. Our team of talented whiteboard animators, scriptwriters, and designers work together to produce animations that are visually appealing, informative, and aligned with your brand’s message.
2. Customized Videos
We understand that every project is unique, and we tailor our services to meet your specific needs. Whether you need a simple whiteboard explainer video or a comprehensive series of training animations, we work closely with you to develop a solution that fits your goals and budget.
3. Proven Results
From increasing brand awareness to improving training outcomes, our animations deliver results. Don’t just take our word for it—our portfolio and client testimonials speak to the quality and effectiveness of our work.
Let's create animated videos right for your story, style, and audience.
CONNECT WITH A VIDEO STRATEGIST
Collaborate with an expert video strategist to bring your ideas to life.
