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Three Reasons You Need a Video Strategy
Have you really sat down and thought about exactly what you want your videos to accomplish for you? Do you have a documented plan for how to get there? Or did you start creating videos because everybody told you they were the next big thing? Add a bunch of random...
The Top 6 Marketing Tools to Help You Grow Your Business
Is your content marketing strategy getting you results? If you’re nodding your head and smiling, great! You probably don’t need to read this. But perhaps you said, “Ehhh…” or, “I, um, don’t actually know,” or, “My content marketing strategy?” In that case, this...
What Is The Lifespan Of Social Media Posts?
If someone were to ask you how often you should post on social media, your instinctive response might be, “As often as I can.” After all, the more you post, the more opportunities you have to interact with your audience, share brand information and drive conversions....
Epipheo Products Video
Epipheo Products Video Shopping for video? Having trouble finding information online? Wondering why it shouldn’t be like, well, regular shopping? We hear you. Watch to see how we’ve changed our website to make it easier for you to find the video you need. We’ve heard...
How to Research Content Topics for Social Media
How to Research Content Topics for Social Media David Ogilvy, known as “the father of advertising”, once said, “Even a blind pig can sometimes find truffles, but it helps to know that they grow in oak forests.” Well, conducting some research can give you a map of the...
What Is Content Marketing and How Can It Help Me?
So what is Content Marketing? If you’ve been anywhere near any sort of business anytime in the past few years, you’ve heard the term content marketing. You probably have at least a vague idea of what it is, but if you’re fuzzy on the details, read on. The most...
Driving Awareness Using A Video Mini Course
When it comes to driving awareness for your big idea, thought leadership or brand – there are a lot of different approaches you can take. The two biggest factors for success on thought leadership is awareness of the big idea and engagement with it – so you...
Everything You Need to Know About Distributing Video
It happens almost every time we deliver the final video. We hear, “This looks great! So, uh, what do I do with it?” It’s an important question. With video assets costing anywhere from $5k–100k, you need to get the best ROI you can. Distribution is an essential part of...