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VMIM: Episode 1 – Why Use Video With Email

VMIM: Episode 1 – Why Use Video With Email

VMIM: EPISODE 1 – WHY USE VIDEO WITH EMAIL   Contrary to what you might have heard, e-mail marketing is not dead. As long as people write, send, and read e-mail, e-mail will continue to be a powerful tool for marketers but it is true that people are tuning out...

Video Styles and What They Tell Your Customers

Video Styles and What They Tell Your Customers

Choosing a video style is a lot like choosing an outfit for your workday. You wouldn’t go to an important client meeting in ripped jeans and a Game of Thrones t-shirt, right? Why not? Because it conveys the wrong message to your client. You want them to see you as a...

The Digital Marketing Metrics that DON’T Matter

The Digital Marketing Metrics that DON’T Matter

How much time do you spend trying to make sense of your digital marketing metrics? If you’re finding it difficult to know what’s relevant and what’s white noise, this article is for you. When you’re distributing your video, you probably want to focus on the data that...

Is Email Marketing Still Valuable?

Is Email Marketing Still Valuable?

Before companies started experimenting with virtual reality marketing. Before having a Facebook page became an essential part of your marketing strategy. Before interactive webinars were even an option, email was the progressive new marketing technique that everyone...

5 Easy Steps To Developing A Profitable Paid Ad Strategy

5 Easy Steps To Developing A Profitable Paid Ad Strategy

5 Easy Steps To Developing A Profitable Paid Ad Strategy You may have noticed that organic post reach on social media is falling. So your latest video might be getting fewer views than it did just two years ago, despite the fact that video is more popular on social...

What’s Changing In The World Of Video Marketing

What’s Changing In The World Of Video Marketing

Video is the muscle car of the marketing world. It’s hot. It’s flashy. It goes from 0 to 60 in 2.8 seconds. Maybe one of those is off, but there’s one more comparison that’s spot on. It can quickly lose its value if it’s not well maintained. To get the most out of it,...

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