THE PROTECTOR OF EPIPHANY & VISION
They not only direct the video from discovery to delivery, they also make sure clients are heard and the audience listens. This person lives for epiphanies.
THE EPIPHEO LIAISON
They make sure that a client's brand is protected, their time is honored, and their feedback is covered. The producer aligns the timeline, deadline, and bottom line.
THE DEFENDER OF BEAUTY & DESIGN
They visually articulate the epiphany into colors and lines and direct the animation and style teams. They translate words into imagery, to tell a beautiful story.
THE CREATIVE TALENT
The writers, animators, motion designers, storyboard artists, camera operators, illustrators, and crew that make up the parts that sum up the whole.